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MRA Research
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sector specialists
Construction

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Home Improvement & Building Product Manufacturers

Since 1991 our team has partnered with manufacturers within this segment to assist them with their Research, Sales and Marketing needs – from family owned and managed to large multinationals with turnovers between £5m and £100m+.

Focusing on the building and construction industry, sectors where we have substantial research experience include; windows, doors & conservatories, roofing, cladding & insulation, landscaping & gardening, bathrooms & kitchens, building products & materials, and building products distribution research.

Buying Groups, Trade Associations & Membership Organisations

We have a long history of working in partnership with and for government funded construction-related associations, including Buying Groups, Federations, Trade Associations & Membership Organisations. 

MRA has been a member of the Builders Merchants Federation (BMF) for over 15 years, and since 2015, we have been managing the award winning monthly Builders Merchant Building Index (BMBI) report, which is the only reliable measure of repair, maintenance & improvement (RMI) activity in the UK.

Builders' Merchants & Other Distributors

Our experience of working with merchants is unrivalled. In a demonstration of our commitment and knowledge of the sector, MRA created the BMBI in 2015, in partnership with the BMF and GfK. Filling an important gap in the market the report uses sales-out data from GfK’s General Builders’ Merchants Panel and includes a panel of leading industry experts who speak for and explain their markets.

We also have a detailed understanding of numerous channels of distribution, including DIY retailers, merchants, wholesalers, bathroom & kitchen distributors and other specialists.

What we do

MRA Research, a division of MRA Marketing, is a specialist market research business. We provide wholly-independent, in-depth research based on credible and verifiable sources – research that yields reliable information and valuable insight. MRA Research delivers fact-based marketing solutions based on quality research and expert analysis. Valuing inspiration, innovation and creativity, MRA Research also understands that marketing strategies only work when they are based upon insight, information and market realities rather than wishful thinking.
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WHY CHOOSE US?

OUR COMMITMENT

ABOUT US

OUR VISION

WHY CHOOSE US?

MRA Research provides fact-based solutions. But what do we mean by this? Agencies that outsource their market research are often tempted to cut corners and can end up with data that is unreliable, unrepresentative, inadequate or out of date. At MRA Research we do things differently. We are experts at market tracking and insight, and have over 25 years’ experience of market and customer research within the building industry.

OUR COMMITMENT

MRA Research provides wholly-independent, in-depth research based on credible and verifiable sources. Valuing inspiration, innovation and creativity, we understand that marketing strategies only work when they are based upon insight, information and market realities rather than wishful thinking.

ABOUT US

MRA Research delivers fact-based marketing solutions based on quality research and expert analysis. A division of MRA Marketing, an MRA Research is a specialist market research business with a long history of providing insight to customers within the construction and home improvement industries. So whether your an expert, and want to be involved in building your research criteria, or you just want us to take care of everything: our team and our 25+ years of UK construction experience, together with our deep expertise in research and insight-led strategy will serve you well.

OUR VISION

We focus on results and commit to building awareness, reputation and positioning (the means), as well as growing sales, numbers of customers, and market share (the ends). We aim to deliver workable recommendations that fit your specific needs, in order to support strategic business decisions.

Testimonial

Some of the brands we've worked with

Construction Market Research