MRA to speak at Branch of the Future event
Callum Budd, Research Director of MRA Research, will speak at the Branch of the Future event in Birmingham on Thursday 7th May.
He is heading up a panel discussion called ‘Who is actually buying from you now?’. This will explore how different trade customer segments behave across branch, phone and digital channels, highlight where expectations are changing and where merchants are seeing friction in the buying journey.
Callum joins an impressive list of speakers including Steve Collinge from Insight Retail Group, Gareth Thomas at DataYard and senior leaders within building products distribution representing Bradfords, Jewson, Bradfords, JT Atkinson, CMO Group, PJH Group, Toolstation, Ideal Bathrooms and more.
The event is organised by Pimberly and includes a networking lunch, expert talks, panel discussions and workshops. More details at the link below.
