How to write a market research brief
In order to communicate the research aims and any relevant background information that potential suppliers might need in order to quote for... Learn More
Look after your brand, and your brand will look after you
You’d think from the marketing press that print, main channel TV and bricks-and-mortar has had its day. But TV is thriving, and... Learn More
What to expect from a market research project
The exciting thing about research is that you never know what a survey may reveal. It’s important to be open-minded about the... Learn More
Construction industry suppliers are prepared for Brexit
As part of a larger survey which included merchants and other construction industry stakeholders, MRA Research, the specialist research division of MRA... Learn More
Why it’s Important to Consider Research Methodology
Once you’ve decided to conduct a market research project, we recommend you think about how the research will be carried out before... Learn More
How to Set the Scope of a Market Research Project
When specifying a research project, it is always best to keep things as simple as possible and to try not to cover... Learn More
Setting Clear Research Objectives
Once you have decided you’d like to do some market research, it is vital to consider what you want out of the... Learn More
Construction Industry Research Roundup
As we edge closer to the Brexit negotiation deadline of 29th March, it seems like tension is building a little in the... Learn More
Planning a Market Research Project
Are you thinking about approaching a market research agency about a new project? It can be useful to do some planning and... Learn More
Identifying gaps and opportunities to create your marketing advantage
Whatever the outcome, everything pales beside Brexit’s potential for market upheaval, political turmoil and social fallout. But our window market is also... Learn More